Creating a great email campaign isn’t exactly art…its more like creative science. For those of us who like quick takes, heres a short video explainer. Enjoy! Continue reading How to create Awesome Emails (video)
Tag Archives: Email Marketing
Why are landing pages important to your email campaigns?
If you’ve done web marketing for a while, you’re probably familiar with landing pages. These are hidden mini-home pages, designed specifically to push campaign respondents to take the final step and buy from you. If a good email campaign can get a .5% to 2% response, a campaign combined with a strong landing page can double or triple that response rate. Continue reading Why are landing pages important to your email campaigns?
Good Advice From An Annoying Vendor
I’m not in love with @GoDaddy, but they do have good #emailmarketing advice. Take a look. https://support.godaddy.com/godaddy/how-to-get-subscribers/