Are you on a first-name basis with your local newspaper editor? You should be.  It’s worth getting to know writers in the local news media who can help you promote your business. Here are some examples for getting free publicity: 

• Hired a new team member? 
• Finished an awesome project? 
• Sold the biggest house in the neighborhood? 

Let the community know and gain some free publicity. All it takes is calling your local news outlet, and asking for the editor in your field. Get their name and email address. Then simply keep in touch whenever something happens in your business that’s newsworthy. Publishers always need local interest stories; why not yours?

Download our PR tip sheet: How-to-do-PR.pdf